ANALYSIS OF THE MEANING OF SEMIOTICS IN NOAH'S VIDEO CLIP ENTITLED "DIATAS NORMAL"

ASTUTI, SOFIA RAHMA DWI (2023) ANALYSIS OF THE MEANING OF SEMIOTICS IN NOAH'S VIDEO CLIP ENTITLED "DIATAS NORMAL". PROCEEDING ENGLISH NATIONAL SEMINAR "CRITICAL THINKING IN ENGLISH EDUCATION FOR A JUST SOCIETY" (2023), 1. ISSN 2986-6456

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Abstract

Video clips are short videos that are accompanied by songs and have symbols in them. Video clips are one of the mass communication media and as a means to convey messages and meanings in them. Therefore, this study aims to find out the hidden meaning of Noah's video clip entitled “Diatas Normal”. The research method used is descriptive qualitative, to analyze the data using Charles Sanders Pierce's semiotic theory. The results of the study found that there were 6 symbols that had hidden meanings in Noah's video clip entitled "Diatas Normal" in several scenes, as follows: 1) Red curtains in the early minutes of the video clip, 2) A combination of faded yellow, blue, and purple , 3) Head of band Noah disappears 4) One of the actor's legs moves overhead, 5) Connection between actor trying to insert needle and book reminder paper, and 6) Colorful balloons at the end of the video clip. Keywords : Meaning; Semiotics; Video clip.

Item Type:	Article
Subjects:	H Social Sciences > HM Sociology H Social Sciences > HN Social history and conditions. Social problems. Social reform
Divisions:	Faculty of Law, Arts and Social Sciences > School of Art
Depositing User:	Muhammad Yusron Afif
Date Deposited:	16 May 2023 05:01
Last Modified:	22 May 2023 02:08
URI:	http://repository.stkippacitan.ac.id/id/eprint/1073

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